RCS Business Messaging
Branded, Interactive Messaging Natively in the Inbox
RCS (Rich Communication Services) is the modern upgrade to SMS, bringing verified branding, high-resolution media, interactive carousels, and quick reply buttons directly to default text messaging apps on Android and iOS (iOS 18+). With no app download required, it provides the ultimate native reach with verified trust.
Key Benefits of RCS
100% Native Reach
Reaches the default messaging app built into smartphones. Your customers do not need to download or register for another app.
Verified Brand Trust
Features your company name, brand logo, and a verified checkmark, building trust and protecting against phishing.
Rich Interactive Flow
Incorporate suggested reply buttons, dial actions, map locations, and web links to make customer replies instant.
Core Features & Capabilities
Rich Media Carousels
Showcase products, files, and cards in an swipeable carousel layout to make browsing intuitive.
Suggested Actions
Add calendar events, start phone calls, or open maps to let customers act inside the conversation.
Fail-Safe SMS Fallback
If a user's device or carrier does not support RCS, the message automatically falls back to standard SMS, ensuring delivery.
RCS Agent Onboarding Process
1. Create RCS Business Profile
Configure your brand display name, logo, banner image, brand colors, description, and official contact details in the RubiConnect console.
2. Sandbox Testing with Test Numbers
Add test phone numbers to preview and interact with rich cards, carousels, and automated conversation flows natively on your device.
3. Brand Verification
Submit your company representative details and official website to authenticate brand ownership and secure the verified sender trust badge.
4. Carrier Launch Approval & Go-Live
Submit your agent for mobile carrier approvals across your target countries. Once approved, your verified RCS agent goes live to all customers.
Our Country Footprint
Launch and operate RCS Business Messaging agents across the following countries and regions. New countries are being added all the time as more carriers roll out RCS in their networks. If you have a specific requirement for a country not in this list, please ask.